Today, we’re diving into the captivating world of color psychology and how we, as brand designers, help photographers express their unique identity and reach their target client through their brand color palette.

At I&G, each website is crafted to be completely custom! However, we do have 4 essential ingredients we always use for effective website design & today we are bringing you into the kitchen to see!

A successful brand is always built on style AND strategy. Before you craft a logo, you have to identify the foundation of who you are as a business & what kind of audience you are trying to reach. That’s brand strategy : your foundation!